Friday, October 22, 2010

I still love Halloween

but not for the candy...

It's a good opportunity for media coverage, everything from how the holiday started to how much candy should kids eat to why adults like dressing up in costumes more than kids. Also, the children from La Salle's Building Blocks Daycare Center go trick-or-treating through the campus and local TV has covered it just about every year they've done it.

Many thanks to Marti Hottenstein, who shared her personal story of losing her son and the changes in her life since to Daily News columnist Jen Armstrong. My colleague Amy Cranston came across Marti's story (she's a grad student in psychology) and pitched it to the paper. Jen did the story very quickly. Here's a link:

http://www.philly.com/dailynews/columnists/jenice_armstrong/20101020_Jenice_Armstrong__Mom_scarred_by_tragedy_helps_addicts_in_their_struggle.html

Here's where luck plays a part in this business: including the above column by Jen Armstrong, ther ewere three La Salle items in the Oct. 20 issue of the Philadelphia Daily News. All three were submitted at different times but it just happened that they all ran on the same date. The other two were a column by Jack Rooney on his favorite Philadelphia baseball team and an item by columnist Dan Gross on how five La Salle alums have published books recently and will appear on campus to talk about them.

Next up are the mid-term elections: the media will be looking for pre and post analysis, so I'm asking the faculty for any and all opinions.

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